Features / February 16, 2014
The Name Is Tess: #HipRocknB Rebel
Fusion based and in your face.

Meet Tess

The 'HipRocknB' Rebel is a New York based singer/songwriter who's voice, rawness and high energy performances has everyone asking "WHO'S THAT GIRL"? She answers that question with her debut EP, The Name Is Tess, where she introduces the sound she's coined 'HipRocknB'. What is 'HipRocknB' exactly? Tess describes it as "fusion based and in your face"; It's bringing together elements of Hip-Hop, Rock and R&B into one contagious sound.

The Project

We had the pleasure of working with Tess on upgrading her old website (http://old.thenameistess.com/) to a more attractive, creative look and style that matches her 'HipRocknB' personality. We turned the site into a single-page design that uses modals to display various information, music, and videos by the artist. The site also has a blog timeline that Tess updates frequently to stay engaged with her fans. This section has become popularly known as the "Tess-Timonies"! You can check out the new Tess site at www.thenameistess.com

Working on this project was also a 3-way collaboration between Nutastic, Tess and her media team, and HeLLoYOung Films. The HeLLoYOung team works side by side with Tess on her video marketing, whih includes promotional snippets, event coverage, and music videos. We frequently work with the HeLLo team to provide creative assistance on design and web development, so the collaboration between all 3 teams was a perfect fit. Upon the launch of the website, Tess also marketed and released a new video for her track 'Morphine', which you can listen to and view below:
You can learn more about Tess, watch videos, check out photos, and read her blog by visiting her website.

TheNameIsTess.com

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